SEF Advance 2011Your favourite SEF component is now available for Joomla! 1.7!
SEF Advance 2011 is a component for Joomla! 1.7 which extends its built-in SEF capabilities, eliminating numbers from the URLs, fixing the duplicate content issues, giving you the more logical and consistent URL structure, custom metadata, SEO bits, integration with 3rd party components, one-click-updates and much more.


SEF Advance 2011 features everything you were used to in version for Joomla! 1.5 and more.

Great URLs

Instead of built-in SEF URLs for Joomla! 1.7 which look like:
you will get URLs without numbers, using more logical structure, independent of the look of your menu:

The URLs will follow your content structure rather than the menu structure and will always look like, supporting infinite category levels.

No duplicate content

SEF Advance 2011 will also eliminate duplicate content problems. As you might know, by default, Joomla! 1.7 can have different URLs for one page, depending on the state of your menu. For example, and both lead to the same page. This will make search engines consider them different pages with duplicate content, something penalized by decreased page rank.
Using SEF Advance 2011, you will always have the same URL for each page, in this case:

Install it and forget it

SEF Advance 2011 will automatically convert all URLs of your Joomla! 1.7 site to new, advanced URLs in the same moment as you install it. You don't have to do anything else like clicking the links or opening pages.
It will also redirect all requests to old-style SEF and non-SEF URLs to corresponding advanced ones.
For example, a request for and request for will both be redirected to returning the correct header to browser and search engines.

Helps optimizing content for search engines

All other features present in SEF Advance 2008 for Joomla! 1.5, like various options for customizing your URLs, URL alias, custom metadata and custom redirects, are also available in SEF Advance 2011 for Joomla! 1.7.

In addition, adding custom aliases and redirects have been simplified. You can do it by a simple click from your 404 Log of the non-found URLs.

Simple updates

Also, SEF Advance 2011 supports one-click-updates feature. You can now update it to the latest version by a simple click from your Joomla administration.

Support for 3rd party components

SEF Advance 2011 also features a new, improved API for supporting 3rd party components more natively. We commit ourselves to build extensions and support most popular and most requested components. Users will have a simple one-click installation access to available 3rd party component extensions free of any additional charge.


SEF Advance is famous by its great performance and stability.
It is the only pure-logic SEF solution for Joomla! CMS. This means that, as opposed to all other SEF components for Joomla!, SEF Advance doesn't store converted URLs in database or anywhere else. It uses its logic to calculate the correct URL each time a page has been requested. This way, there are no performance downsides due to slow database connections, no huge quick-filled tables with duplicate entries, no indexing issues, no slowdowns on big sites with much content. There is also an option of disk-caching the URLs at your disposal, should it show to be working faster on your site. For us, the performance of your site is number one priority.

The long development path of SEF Advance, its devoted developer and testing crew, and the big client base assure its stability and support even in future, with SEF Advance 2011.


Since the first release of SEF Advance, in November 2003, we have been providing free updates to our customers for all long-term-support versions of Joomla. Our Joomla 1.0 and 1.5 customers have been able to download SEF Advance for almost 4 years at no additional cost during that time.

Joomla! 1.7, however, brings major changes in the platform compared to 1.5 version. SEF Advance is a component that deals with the core and its internal way of working in high degree. Making it compatible with Joomla! 1.7 meant a big job of almost writing it all over again. Therefore, this new product is now launched as SEF Advance 2011 for Joomla! 1.7, offered separately from SEF Advance for Joomla! 1.5, and not as a free upgrade.

If you are a current user of SEF Advance for Joomla! 1.5 and wish to migrate your site to Joomla! 1.7, you will need a new license for SEF Advance 2011. However, we offer a big, 30% discount for all existing customers of SEF Advance 2008!. The price will be updated as you enter the domain name of your registered site during the purchase process. You will also get to keep the license for SEF Advance for Joomla! 1.5 too!

Of course, buying SEF Advance 2011 entitles you to support and free upgrades for this product and platform, with bug fixes and new features, as they become available. Since 1.7 is not a long-term-support version, it's likely that this will include support for next short-term-support versions and the next LTS release: Joomla! 2.5.

What about SEF Advance for Joomla! 1.5?

SEF Advance 2008 will continue to be maintained and developed with support for Joomla! 1.5. All existing customers will still be able to get its updates for free.

I hope you will enjoy SEF Advance 2011 for Joomla! 1.7 as much as you enjoyed SEF Advance for Joomla! 1.5 and 1.0 / Mambo.

SEF Advance product page     SEF Advance 2011 demo     Buy SEF Advance 2011     Download a free trial

JoomlaHigh quality Joomla! components by one of the original core developers of Joomla!

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